TALKOFNY, Talk of New York is an app that shows latest and interesting news of New York with interactive content. TalkofNY was established by former college students, entrepreneurs and all-round geeks to introduce user-friendly platform to streamline their news.
Since TalkofNY was the first to come up with such a unique concept of showing latest news, our goal was to determine potential features and precise project requirements that would amuse the target audience of interesting news lovers.
Latest technology was used to provide uninterrupted flow of data, making the app a dynamic place to share latest information from New York, providing user-friendly, real-time news.
The app also offers rich user experience with easy navigation.
We preferred to develop the app in Model-View-Controller architecture to show latest news effortlessly and provide cross-browser compatible app.
Also, third party integration capabilities were added to TalkofNY app, facilitating collaboration between users and news reporters.
The app has driven a minimum of 95% increase in direct traffic with the integration of advanced features.
The bounce rate on the app has tremendously reduced by 67%. Also, the number of sessions has been increasing by 35% every month.
